SALE: 25% Off All Chrome Bags & Outerwear

‘Tis the season of sales so we’re going to keep on giving them to you! We got a solid restock on Chrome Industries bags and outerwear recently and now is your chance to get 25% off through December! We’re talking STORM and Merino COBRA hoodies as well as the ladies STORM Pasha and more.


Don’t forget about the bags. We’ve got the Citizen, Metropolis, Mini Metro, Orp and more in a wide variety of colors. Find the right bag to suit your needs or for someone awesome in your life.


In case you missed it – we’re also running a Levi’s Commuter Line Holiday Sale with 35% off the full range as well! Remember, Superb Bicycle has you covered this holiday season. See you soon!

Filming “It’s Not Funny Anymore”

Recently we announced we’d be helping out on a new feature length film directed by Mark Phinney called “It’s Not Funny Anymore.” The film takes place in Boston and features a stand-up comedian struggling to decide if self-sabotage for the sake of art is worth it. Ultimately he decides he’d like to give being a bike messenger a shot…that’s where Superb Bicycle comes in!


On Tuesday the film crew came by the shop to shoot some exteriors and do a quick scene in the shop where Scott is looking to purchase a new bike. We set him up on one of our new Superb prototypes, got him a bag and a shop cap as well.


After getting everything needed indoors it was time to venture out into cold Boston air for some action shots. We mapped out a route that went from the shop through the heart of the city and down to the Seaport. First we did some group riding shots which our friends JT, from Somervelo, and Nick Murphy joined us on.



Mark and crew seemed pretty happy with the group shots so JT and Nick headed off for some celebratory drinks at The Tam. We had to still get a few shots of Scott riding on his own so We continued down Boylston Street, through Chinatown and into the Seaport District.


Scott rode like a natural – albeit a bit crazy riding with no gloves on a breezy sub 32 degrees Boston afternoon. All in all it was a great deal of fun and we’re stoked we could be part of it. Filming continues on in the Boston area for the next couple of weeks but most of the bike stuff is a wrap!


Grab some more info on the film over on their Facebook page or follow along on Twitter. We can’t wait to see all the footage and really can’t wait for a trailer and the of course the premier!


Levi’s Commuter Holiday Sale: 35% off

If you haven’t checked out our great selection of Levi’s Commuter Apparel now is the time. Take 35% off of our current inventory from now through Xmas. Treat yourself or find a great gift for the urban cyclist on your list! Stock is limited so stop by soon for the best selection of Jeans, Jean Jackets, Wind Breakers, and Button-downs!

Levis commuter packable shell 2

levis commuter denim 511 jeans 1

Levis commuter trucker jacket


Hold Fast Strap Re-Stock & Sale!

We just got in a big restock of hold fast straps in tons of great colors. If you haven’t tried hold fast straps yet, now is a great time. Not only are they a great alternative to standard clips and straps but they are exceptionally great in the winter. The fully adjustable strap design makes them great for larger shoes or boots. They make a great x-mas gift too and this week only we are dropping the price from $60 to $50 and if you buy a set of pedals to use with the straps take $10 off whatever pedals you choose as well! Did we mention they are made in Brooklyn NY!


Superb Sprint & Vivace: Free Shipping WORLDWIDE!!!

Now through Cyber Monday (12/1) purchase a Superb Sprint or Vivace frameset and get free shipping any where on EARTH! Use Code: FREESHIP at checkout to get the deal. Sizes and Colors are limited so act fast! Online Store open 24/7

Superb Sprint Black and Teal