40% Off Winter Tune Up Discount: $35

Our standard $60 Tune Up is on Sale for the months of January and February. Take advantage of the slow season with a great discount and a very quick turn around time (most tune ups are ready the next day). Go to our Facebook page to get the $35 offer and then bring your bike […]

Superb Camo Topo Kit Pre Sale Sample

Today is the last day for pre order discounts and surprise gifts! We’ve just received a sample swatch for the Superb Camo Topo Kit and here is a teaser… Use code: SUPERBKIT when checking out and receive $20 off your complete kit purchase and a surprise gift. This deal ends tonight at midnight, so don’t […]

New Superb Bicycle Topo Cycling Caps

We’re excited for our fall drop of Superb cycling caps. These new caps are made in the USA out of 100% circular knit lightweight polyester which wicks and draws moisture away from your head while still being breathable. It’s a great cap for everyday wear and lightweight enough for layering under helmets comfortably. Comes in […]

We Are CLOSED! But, Premium Rush Blizzard Race is On!

So I know there are some hardcore bikers out there who are still braving this city wide emergency shut down, but we are closed for today and tomorrow. Please stay in and be safe. For those that can’t resist the snow, head out to the Premium Slush, blizzard race, thrown together by our friends and […]

Superb Sprint vs Full Moon Boston

Grabbed this shot of the Superb Sprint a few nights ago during the full moon in the street in front of the shop. Happy Holidays!